I'M
JOSE
Rodo.
360°Creative Director | Visual Storyteller
Award winning Creative Director adept at delivering marketplace success to some of the world’s top brands earning industry accolades including the Telly Award, Addy’s Best of New York, and the Se Habla Español award.
Results-driven creative with a knowledge and passion for Art Direction, Design and Conceptual Ideas for Branding. Accomplished industry leader, manager and relationship building expert at developing powerful creative for Print, TV, Digital and Social Media Campaigns. Trilingual and tri cultural expertise with an international perspective on marketing.
01 PROFESSIONAL
MY SKILL SET
CREATIVE DIRECTION
ART DIRECTION
LAYOUT
DIGITAL, PRINT, TV
TALENT DEVELOPMENT
CLIENT RELATIONS
ADOBE CREATIVE SUITE
02 PORTFOLIO
03 Experience
2011-Present
RODO | 3
Branding & Design Agency
Creative Director
Targeted client’s advertising and branding goals by creating custom marketing campaigns to increase exposure and market share. Focused on fulfilling client’s creative vision by developing understanding of organizational needs to create custom cost efficient solutions.
2020-2022
MILCON CONSTRUCTION CORP
2004-2011
GLOBALHUE
Creative Director
Developed creative partnerships and services to unlock the creative potential of marketing, strategic sponsorships and shared services teams. Created brand vision, visual design language and art direction across digital, TV and print mediums. Motivated creative teams developing concept, execution, and design to promote client brand and product awareness.
Led projects for clients including Verizon, Census 2010, MGM Hotel and Casino, Chrysler, Jeep, Bermuda Tourism, IRS, Jim Beam, Corona and Modelo products.
1996-2004
YOUNG & RUBICAM
Senior Art Director
Maximized efficiency, productivity and maintenance of high quality of creative concept, design and artwork to drive business innovation and integration.
Managed major domestic and global accounts including AT&T, US Postal Service, Census 2000, Lowenbrau Beer, McDonald’s, the Ad Council, and Lincoln Mercury.
2011-2018
VICTORIA'S SECRET
Lead Creative | Art Director
Drove creative leadership as an art director developing innovative 360° brand communication campaigns for Victoria’s Secret in US, Canada and
Puerto Rico retail stores for lingerie,beauty and sports product lines.
1991-1996
SAATCHI & SAATCHI
Senior Art Director
Evaluated, developed, and led a team of four art directors in implementing brand vision and creative storytelling. Created television, print, OOH and brochures for clients including Toyota, British Airways, HBO, P&G, Seiko Watches, Citibank, Pfizer, Bell Atlantic, Hellmann’s, and Helene Curtis.
Chief Creative Officer
Working with CEO and leadership team to develop cohesive and productive goals for Milcon. Formulating short-and long-term goals and strategies. Developing design concepts to further the company's brand identity.
CONTACT
Please contact me with any creative needs and business opportunities.
Look forward to hearing from you.
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Tel: 201 893-4020
